Culture & Creativity
Music merchandise: the new key to branding for musicians
How musicians such as Taylor Swift and Rihanna build billion-dollar IP empires beyond music, all while facing trademark challenges and balancing creative control with commercial success.
Inside MENA’s music boom: in conversation with Spotify’s Imad Mesdoua
From government investment to streaming platforms, a Spotify executive tells us what’s driving MENA’s record music growth and how regional artists are going global.
Royalties in the age of AI: paying artists for AI-generated songs
When creating AI-generated music, Gen Ai models are trained on existing datasets. Find out about royalties when Ai generates a song based on existing music.
Tune in to the beat of IP
Explore WIPO Magazine’s special issue on music and IP. Discover how AI, streaming and rights management are transforming the industry, and get insights from global artists and industry leaders.
US Copyright Office on AI: Human creativity still matters, legally
How much human input must have gone into AI-generated art for it to fall under copyright? When the US Copyright Office set out to answer this question, it found that the human touch makes all the difference. But there are distinctions.
Copyright protection in the music industry in China
China has made great strides in protecting music copyright since 1991. In a world of increased digitalization and AI, how are platforms, CMOs and new regulations shaping the industry’s future?
IFPI looks at a decade of digital transformation in the music industry
IFPI data shows that music revenue has doubled to US$29.6 billion since 2014, with streaming now accounting for 69 per cent. Read how the industry responds to unprecedented challenges posed by AI and how artists are flying, especially in regions once hardest hit by piracy.
V’ghn: Grenada’s prince of Soca music and WIPO’s newest IP Youth Ambassador
Grenada's rising Soca star V'ghn is emerging on the global stage not just through his growing follower base, but now as the latest IP Youth Ambassador for WIPO. Discover his insights on how musicians can transform their artistry into lasting livelihoods.
Artificial Intelligence – the synergy of technology and creativity
AI and creativity can coexist. Sony Music's Geoff Taylor envisions ethical partnerships – not exploitation – as the path forward. Discover how AI transforms music while respecting IP rights.
Niclas Molinder: music creators need to shift their mindset about metadata and IP
Read how Swedish music producer Niclas Molinder urges creators to take better care of their metadata, so that the industry can take better care of them.
AI voice cloning: how a Bollywood veteran set a legal precedent
Playback singer Arijit Singh is the most followed artist on Spotify. When his voice was cloned, the resulting court case highlighted growing concerns around AI, IP and personality rights.
Beyond music rights: how K‑pop fandoms rally around intellectual property
K‑pop fans aren’t just consumers – they’re IP investigators who scan databases to determine their idols’ next moves. Meanwhile, the industry extends its IP strategy to capitalize on these super-engaged fandoms.
Huge opportunity: how IP is helping musicians in Cabo Verde
Known as the Queen of Morna and recognized across Portuguese-speaking Africa as a passionate copyright ambassador, Solange Cesarovna shares what she has learned about establishing a CMO and taking charge of artists’ rights.
How Al Sadu Society is weaving IP into the promotion of traditional textiles in Kuwait
This non-profit is using IP to preserve and promote traditional Al Sadu weaving in Kuwait and beyond and is breathing new life into an ancient Arabian craft.
Call for submissions to WIPO Magazine on Music and IP
We are excited to announce an open call for pitches for a special issue of the WIPO Magazine. This edition will explore the diverse intellectual property (IP) issues that affect the vibrant global music industry and local scenes.
‘Painting’ with data: how media artist Refik Anadol creates art using generative AI
Generative AI is set to reshape not just technology but also the way we create and think about art. Media artist and designer Refik Anadol is at the forefront of the revolution.
In the Pipeline: A New Treaty for Designers
Design is all around us, but protecting it is a challenge. Success at the upcoming Diplomatic Conference in Riyadh would lead to a new international treaty that will facilitate design protection worldwide.
The new WIPO Treaty 25 years in the making: what does it mean and what happens next?
Designed to curb biopiracy, a historic new WIPO treaty builds bridges between IP, Indigenous Peoples, biotech and biodiversity conservation efforts.
How Kenya’s new movie platform is tackling piracy – and putting African content first
Piracy is prevalent in Kenya, robbing content owners of valuable revenue. Now a new digital movie distribution platform is fighting back.
Iconic handbags: how to protect fashion’s most beloved icons with IP
Iconic handbags never go out of style but are often counterfeited. Find out how fashion brands can protect designer handbags with IP rights.
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